Posts Tagged ‘Logistics’

Your Everyday Logistics Miracle

February 9, 2011 Leave a comment

There is a town in the centre of the United Kingdom that is, in most respects, so very normal. Most of the six thousand or so residents are neither rich nor poor, their houses neither grand nor falling down. It is, by almost any measure, completely ordinary.

But in this town is a prime example of the quiet miracle of our modern life. It is a supermarket. On it shelves sits the most amazing agglomeration of the World’s produce. Infusions from the sub-continent, fruits from South America and Africa, meats from the other side of the World. And all this is  freshly available seven days a week, 363 days a year, whatever the season, whatever the weather.

So perfected is this miracle, and so gradually has it been introduced, that the population of the town never, ever stop to consider the wonder that has appeared in their midst. Other peoples, in other points in history, would surely be staggered by this achievement. Such a vendor would be the pride of ancient Rome, the great Phoenician traders would be humbled by it’s choice and variety. They would then be dumb-founded to discover that stores like these could be found everywhere in the modern World.

To fully comprehend the amazing achievement of our modern transport system try this mental experiment; Imagine that this ability to move product around the globe happened suddenly. One moment we are relying on what can be made or grown just a few miles from home, then the next day we have everything the World has to offer, available cheaply and delivered right to our door. It would be a front page headline everywhere. It would be like man landing on the moon, or finding a cure for cancer.

If human society is a body then transport is it’s life blood. We already call our main transport routes arteries to reflect this. Indeed whenever a society faces acute need, like during a war or natural disaster, it has an urgent need for good transport, a rapid infusion of which can literally mean life or death. And like our blood, transport hides in plain sight. Ask most people to identify the organs of modern society they will talk about industry, government, science and public services, just as they would talk about the heart and lungs of the body. But all of this can only function with the life blood of transport. It’s always there, hardly noticed, ebbing and flowing through societies arteries, veins and capillaries. Whilst we are awake and during our sleep it brings both our essentials and our luxuries, then whisks the waste away after our consumption. We only notice it when it fails or appears in the wrong place. The vast majority of the time it does it’s job with such quiet equanimity that we don’t notice this miracle. This miracle that meets our needs and desires from all over the World.

And like all parts of society it is made of people. So this article is in praise of all those countless souls who make up our transport industry. It’s to say thank you to all those managers, planners and innovators, constantly working to hone the system. It’s to the warehouse workers and fork-lift drivers beavering through night and day. It’s to the pilots and captains of planes and ships, guiding the colossi of the transport World. And it’s to the drivers of the vans and trucks, the bedrock without whom there would be none of this wonderful, miraculous, everyday logistics miracle.